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CultureWaves® Blog

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    • 2009
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Esteem

  • Corporate Hating™

    Posted on August 18th, 2010

    Written by admin

    Tags

    business, choices, Corporate Hating™, corporations, crowdsource, customer needs, environmental impact, Esteem, ethical aspects, ethics, healthy decisions, informed choice, judgement, labelling, people powered, project label, savvy consumer, scrutiny, social nutrition labels, values, well being

    We’ll Be the Judge

    We’ll Be the Judge

    We’ve all seen it. A company spokesperson, or even the CEO, shows up on TV and tells you what a wonderfully socially responsible company XWZ is. Well now, instead of just helplessly sitting on your couch, Project Label is giving you a chance to throw in your opinion about a company to help create what is called a “social nutrition” label.

  • Deity Complex™

    Posted on July 21st, 2010

    Written by admin

    Tags

    beverages, coke, communications, consumption, Deity Complex™, dispensers, Esteem, freestyle, marketing, preferences, recipes, rfid, social media, testing, tracking, vending machine

    Personalized Pop

    Personalized Pop

    When you walk up to a pop machine your options have always been limited by the number of different bottles or cans it could hold. That restriction is now history. The new Coca-Cola Freestyle™ machine offers more than 100 different drink choices with flavors as individualized as your own personal taste. What sounds good to you? A Raspberry Coke? A Peach Fanta? No problem.

  • Power Plays™

    Posted on May 26th, 2010

    Written by admin

    Tags

    design, dictionary, Esteem, pimp your vocab, Power Plays™, secret language, slang, teenagers, urban dictionary

    Say What?

    Say What?

    Trying to keep up with teenage slang can make you feel old before your time. It’s always changing. But being “down” with it, knowing what they’re saying, and even using their favorite terms can make you feel pretty darn hip.

  • Private Pampering™

    Posted on May 5th, 2010

    Written by admin

    Tags

    balm, bliss, blistex, chap stick, chapped lips, Esteem, exfoliate, glide, lip massage, massage, moisturize, Private Pampering™, sheen, shine, smooth, soft, soften, texture, well being

    Lip Action

    Lip Action

    Muscles tired? Looking to get a nice relaxing massage? How about a soothing deep rub for two of the most active part of your body—your lips?

  • Deity Complex™

    Posted on February 10th, 2010

    Written by admin

    Tags

    alcohol, bar, coctails, Deity Complex™, drinking, entertainment, Esteem, food and drink, full bar, iconic, mixed drinks, mixology, personalization, statement, wedding, wedding planning

    The Wedding Cocktail

    The Wedding Cocktail

    When it’s time to toast the bride and groom these days, more often than not they want the drink in the glass to be a one-of-a-kind cocktail mixed and named especially for them. And what could make a guest feel more a part of the wedding than being greeted by a server offering a special drink in “honor of the special couple.”

  • Corporate Hating™

    Posted on January 27th, 2010

    Written by admin

    Tags

    airline industry, attacks, complaints, Corporate Hating™, customers, Esteem, frustrations, monitoring, performance, postings, social media, technology, tools, tweets

    Tweeting Rage

    Tweeting Rage

    Flying can be frustrating; we all know that. But now there’s a new, instant, and very satisfying way to vent the rage that comes from sitting in a stifling hot airplane for 2 hours and having the pilot announce, “We’ll let you know when we are cleared for takeoff.” You can tweet your hateful outrage right from your seat.

  • Buff Culture™

    Posted on January 6th, 2010

    Written by admin

    Tags

    Buff Culture™, daily, discomfort, Esteem, gross, liquid diet, month, nutrients, pain, radical, stamp size, tongue patch, weight loss, well being

    The Pain of Perfection

    The Pain of Perfection

    If you’re like most people, getting the perfect bod might require the shedding of a few pounds. That being easier said than done, what pains would you go through to drop that unwanted weight? How about having a postage stamp-sized piece of mesh surgically attached to your tongue?

  • Deity Complex™

    Posted on November 4th, 2009

    Written by admin

    Tags

    customizable, Deity Complex™, design, Esteem, in control, life, personal, print media, time magazine

    Hey, that’s MINE!

    Hey, that’s MINE!

    If you could have only one magazine, which one would it be? How about one that you create for yourself-one that exists solely for you? It does exist and it’s called MINE.

  • Corporate Hating™

    Posted on October 7th, 2009

    Written by admin

    Tags

    censorship, communication, Corporate Hating™, elections, Esteem, iran, protests, twitter, well being

    Tweeting Tehran

    Tweeting Tehran

    During the recent “election” in Iran, Twitter took the place of CNN, FOX, and other news channels during the media blackout imposed by the government. It became the brave demonstrators’ link to the world as they expressed their protests and anger. Strictly on moral grounds, Twitter decided to help them.

  • Power Plays™

    Posted on August 19th, 2009

    Written by admin

    Tags

    art, design, dewlabs, entertainment, Esteem, exclusivity, limited, mountain dew, Power Plays™, refreshment, secret, soda

    The Power to Decide

    The Power to Decide

    Many corporations employ taste experts and do massive research with consumers to help them decide what new flavors to introduce. But DEW is putting that power into the hands of a select few. The 50 who convince Mountain Dew they are worthy to decide receive a limited-edition tasting kit…

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