• Choice Choke™

    Posted on February 2nd, 2012

    Written by sally

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    Hôtel Americano: Stylish. Simple.

    Hôtel Americano: Stylish. Simple.

    This place is just uber hip, hands down. Which you’d probably expect from a cool, new NYC hotel that’s nestled in the bustling art scene of Chelsea. What stands out to me, is that it’s an awesome example of our Choice Choke™ wave. “Hôtel Americano keeps life’s choices simple. Three room types offered, all with [...]

  • When Good Things Come In Small Packages

    When Good Things Come In Small Packages

    I saw two interesting articles that were about achieving the same goal:  To downsize using space saving techniques in order to simplify a dwelling.  Yeah, pretty much the opposite of “MTV Cribs”.  These are really smart, effective design examples that remind us that big isn’t always better… and it’s usually way more than what we [...]

  • One Store. One Choice.

    One Store. One Choice.

    With all the choices that exist, buying gifts for the holidays can, at times, seem overwhelming. Last holiday season, EA Sports simplified the whole process by setting up two of its own stores to sell only one item.

  • Listening Impaired

    Listening Impaired

    Modern technology is retraining our youth and creating a whole new generation so overwhelmed by the visual nature and choice of the Web, they have diminished listening skills. That’s the conclusion of The Lord Chief Justice in Britain.

  • Choice Choke™

    Posted on June 25th, 2008

    Written by admin

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    Smothered in Choices

    Smothered in Choices

    After you choose between a king or two queens, how would you like to decide which of 75 pillows would be best for you? That’s right, 75! Apparently Conrad Hotels think you want to make that decision. Choices include the romance pillow, the water pillow, the antistress pillow, the snore-no-more pillow and 71 more.