This has to one of my favorite examples of Suggestive Selling™ in a long time!!
“I can’t help looking at what’s hot™” …even if it’s an ad for toilet cleaner! Sometimes the best ideas are about doing the opposite of what is expected.
“Ambi Pur have released a new range of liquid toilet cleaner gels that combine hospital grade disinfectant with Ambi Pur fragrance to produce a toilet cleaner that doesn’t smell like one. To highlight the difference of its product versus other toilet cleaners, Ambi Pur has partnered with new Sydney agency JayGrey to produce a creative campaign titled ‘Now that’s an Eau De Toilette’, likening the toilet gel to leading perfumes on the market. The campaign features a series of print ads and TVCs”
Do your self a favor and click on the link for either a chuckle or a tingle… I had both!
